“Doubt kills more dreams than failure ever will.”― Suzy Kassem
If you think my entire post is going to be about the word doubt, then you are correct.
It's really funny how one word can hold so much meaning and be the make or break of many different companies out there. Doubt is one of the biggest reasons why a company fails once opened or never gets off the ground because the owner feels it isn't worth it or are too afraid of failure to continue on.
As humans, we aim to find comfort in most things which is why relationships fall into that "comfortable" stage and it is easier to stay in and eat ice cream than get ready and go out to meet friends. Unfortunately, while comfort is great, it also leads to many feeling stagnant, but even through feeling stagnant they'd rather have that then the fear or responsibility of making something--whether it be a business, relationship, friendship, etc. work. This is why many people fail to even lift off with a business because they realize the time, effort and risks involved and that itself is 100% in the opposite direction of the comfort we crave.
How does one fight through this? Well, it is really simple and it comes down to letting your fears of failing and the doubt that may overcome you go away. Now, easier said than done just like any advice you may hear, but really it is that simple. The easiest way to do so is to let the "noise" of everyone around you go as well. Maybe your spouse has money woes and fears your business venture isn't a safe move or you have friends or family that doubt the business will even take off.
This noise is what slowly creeps into someones mind and basically changes their own mind from something they felt passionate about prior to the negativity. The saying misery loves company can even be applied to doubt, because anyone who doubts you has the ability to cripple your dreams--if you let them--KEY.
Let's take this on a personal note to some of the times I have allowed doubt to cripple me and to times when I didn't have how it helped me. When I was younger, I wanted to play soccer and even tried out. During final try-outs I allowed some fears get into my mind and I purposely tripped twice when going for the ball to score and did not make the team--which was crummy, but I'd rather feel the comfort of being at home then fearing messing up on the field.
Now, the opposite is when I was hired for my job as a writer for a regional newspaper. The first draft I sent in to my new boss I immediately was sent back with a note saying "Sorry, but this is nothing like what I wanted." Now, I could have curled up, cried and quit because that was more comfortable that continuously editing until perfection, but I did the latter.
My boss later told me he was supposed to fire me if my first article wasn't done correctly, but because I pushed through the fear and doubt in myself, he appreciated my attempts to correct my mistake. I ended up becoming a weekly contributor and would get multiple stories a week to cover. At one point my boss even sent me an email stating how proud he was watching me perfect the craft and how far I came.
Now, these are two different stories at two different periods of my life. One happened in middle school before I had created my own confidence and one happened at 21 years of age. Although they are two different time periods, the moral is still the same and to this day I wonder how I would have been at soccer, but I never have to wonder how I am as a writer!
If you allow yourself to be middle school Sarah in every aspect of your life, especially when it comes to a business, then you will never get far and will purposely fail to go back to feeling comfort and stagnant in your lifestyle. Instead, embrace the fear, uncertainty, and be proactive like adult Sarah and create that business and let the "noise" of others or your own inner voice leave your mind.
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Socially Dedicated, a Philadelphia-based firm, provides marketing, content creation, public relations, business management consulting and social media management to small businesses. Check out our website or locate us on social media using the icons below.